“WE WILL BE BACK” A Commemoration of Broadway

WE WILL be back

A COMMEMORATION OF BROADWAY’S LOST YEAR AND A CELEBRATION OF REBIRTH

On Friday, March 12, 2021, The Broadway Association was proud to be a part of “We Will Be Back,” a special live pop-up experience and commemoration of Broadway’s “lost year” in Times Square. The Covid-mindful gathering was sponsored by Broadway Association members Broadway Cares/Equity Fights AIDS and the Times Square Alliance, as well as NYCNext, and was directed/produced by Holly-Anne Devlin/Kaleidoscope Entertainment and Executive Produced by Blake Ross.

The Broadway Association

The Broadway Association, founded in 1911, is a not-for-profit business association devoted to the cultural and economic betterment of midtown west, which comprises the Broadway theater district. Our members include property owners, major corporations, hotels, advertisers, unions, civic associations, theater companies, developers, banks, law firms, airlines and publishers. The Association works together with other civic, cultural and business organizations and with the City to upgrade services in the Broadway Theater District, helping to foster the healthy climate that ushered in the development renaissance we currently enjoy.

The Broadway Associatin c/o Nicholas & Lence Communications | 28 West 44th Street, Suite 1217 New York, NY 10036, USA