A JOINT STATEMENT FROM CRISTYNE L. NICHOLAS, CHAIR OF THE BROADWAY ASSOCIATION AND FRED ROSENBERG, PRESIDENT OF THE TIMES SQUARE ADVERTISING COALITION URGING MAYOR DE BLASIO THAT THE SHOW MUST GO ON IN TIMES SQUARE FOR NEW YEAR’S EVE CELEBRATION

New York, NY – December 21, 2021

“At this moment, all eyes are on New York City and a festive, safe, vaccinated, and masked, outdoor celebration like New Year’s Eve in Times Square is exactly what we all need, now more than ever, to bid farewell and good riddance to 2021, as we look forward to celebrating a new year when we follow the science to remain open and safely welcome New Yorkers and visitors back to the Crossroads of the World.”

ABOUT THE BROADWAY ASSOCIATION:

The Broadway Association, founded in 1911, is a not-for-profit business association devoted to the cultural and economic betterment of Midtown West, which comprises the Broadway Theater District.  Our members include property owners, major corporations, hotels, advertisers, unions, civic associations, theater companies, developers, banks, law firms, airlines and publishers. The Association works together with other civic, cultural and business organizations and with the City to upgrade services in the Broadway Theater District, helping to foster a healthy climate that has ushered in the development renaissance New Yorkers enjoy. For more information, visit http://www.broadwayassociation.org.  

ABOUT TIMES SQUARE ADVERTISING COALITION (TSAC): 

The Times Square Advertising Coalition represents the key branding, marketing and advertising stakeholders in New York City's Times Square. The Association works to ensure that Times Square remains the most colorful and vibrant commercial corridor on earth, guaranteeing optimal brand exposure and excitement for its media partners.

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